Tuesday, September 7, 2010

Auto Dialer: Generating Leads, Saving Man Power Resources

Once the renowned Management Guru Peter Drucker said “The purpose of a business is to create and keep a customer.”
These customers are the Leads to take you way forward up to the notch in the market place.

What and who can be termed as “Leads” ?
1) Creating a database of an unsatisfied demand of a profitable customer
2) A customer willing to buy the respective product
3) Customers who do not have a requirement of the product and you create one
4) Creating altogether a new business opportunity
5) An usual sales or buying prospect

Since this is a customer centric world, leads have become important than ever. Lead generation support of Call centers services can be of great use. The tools and technologies used by call centers can help businesses to save valuable resources. Such a technology, used by call centers is auto dialer which can be aligned to a business to make process more effective and efficient.

Auto dialer is a machine operated device and helps outbound call centers agents. It can dial countless numbers automatically. The agents are free to spend time on other core activities rather sitting and dialing numbers. As soon as the receiver responds, the call gets transferred to free agents and the receiver do not have any whiff of the idea that he has been auto dialed.

Lead generation man- power resources are saved because the whole dialing process is conducted by a software. They do not have to check or analyze the numbers from database. It saves time and lots of hassle for outbound call center agents. If, the receiver does not take call or attend it, the call is diverted automatically and agent does not have to take it.