Tuesday, September 7, 2010

Auto Dialer: Generating Leads, Saving Man Power Resources

Once the renowned Management Guru Peter Drucker said “The purpose of a business is to create and keep a customer.”
These customers are the Leads to take you way forward up to the notch in the market place.

What and who can be termed as “Leads” ?
1) Creating a database of an unsatisfied demand of a profitable customer
2) A customer willing to buy the respective product
3) Customers who do not have a requirement of the product and you create one
4) Creating altogether a new business opportunity
5) An usual sales or buying prospect

Since this is a customer centric world, leads have become important than ever. Lead generation support of Call centers services can be of great use. The tools and technologies used by call centers can help businesses to save valuable resources. Such a technology, used by call centers is auto dialer which can be aligned to a business to make process more effective and efficient.

Auto dialer is a machine operated device and helps outbound call centers agents. It can dial countless numbers automatically. The agents are free to spend time on other core activities rather sitting and dialing numbers. As soon as the receiver responds, the call gets transferred to free agents and the receiver do not have any whiff of the idea that he has been auto dialed.

Lead generation man- power resources are saved because the whole dialing process is conducted by a software. They do not have to check or analyze the numbers from database. It saves time and lots of hassle for outbound call center agents. If, the receiver does not take call or attend it, the call is diverted automatically and agent does not have to take it.

Tuesday, July 27, 2010

Key Points to Maximize the Benefits of Outbound Call Center Outsourcing

Outbound call centers have created many milestones that range from reduction of operational costs, decrease in investments and surplus charges along with increasing your return on investments.
Outsourcing outbound call center services can help you to create success and profits for your business with a more systematic and streamlined approach towards work operations.
To acquire the maximum benefits of outsourcing outbound call center services, you need to realize some key points that can trigger the whole outbound outsourcing process to the peak.
1) Realize what you want to outsource: You cannot just outsource your whole business to outbound call center and close the doors of your corporate office overnight. You need to identify the process which you think could be best performed even if you are not there to watch and are becoming time consuming for your in-house team.

2) Let not some legal jargons and activities come your way: Go the old way and fix everything in blue and black. It is always better to obey the legal formalities, if any in prior than to risk your process in mid way. The main outsourcing contract should be a document to measure the goals – that is targeted and achieved, and what price you have been agreed upon with your vendor.
The Service Level Agreement should include whatever the time frame will be needed by the call center to complete the project, what kind of resources and how many agents are deploying to serve your customers and promote your brand etc.

3) be aware of the changes and fix them: However, how much you have been finicky about the things, the actual output could be little different from what you have been expecting. To ensure that this difference is only for the good and lead to a better way, you need to eliminate the changes that you think are not right in market point of view. Keep the good things that can take you on a glory path of market by giving you an edge in competition over others.

Tuesday, July 6, 2010

Outbound Call Center Services: The Major Growth Factor of Your Business

Outbound call center servicesOutbound call center services have more aspects and lot more potential than these are known for. They have lot more to it than just telemarketing of products. The services provided by outbound call center are:
• Telemarketing
• Market Intelligence and Analysis
• Database Selling
• E- Mailer Follow-up
• Qualified Lead Generation and Lead Management
• Seminar Registration Process
• Product Promotions and Market Surveys
• Debt Collection
• Communications & Literature Fulfillment
• Appointment Scheduling and Confirmations
• Customer Satisfaction Surveys
• Voice Broadcast Services
• Up Selling/Cross Selling

Outbound call center management does every effort to perform quality work at any stage of process and at all levels. Customer Support Agents of outbound services providers do every bit to push your products across all verticals and customer segments of market.
They work for your goals. Working and collaborating with your existing team to achieve the organizational goals. They enhance the performance value of your business. Irrespective of the size, location and type of business outbound contact center work to yield maximum revenue and result oriented output.
Moreover, the worries of overhead expenses take rest as you do not employ extra staff to accommodate your expanding business needs. You save on the benefits you would have given them, otherwise and on the set-up or infrastructure.
The vision of outbound call center is not to work on project basis but that to create long lasting relationship with you. Delivering results that work, outbound BPO ascertains and assures commitment to quality of value added services that provide.
Outbound call center services save valuable office time of your in-house team. Instead of promoting products on phone or calling potential customers to confirm an appointment for a LIVE demo for services, they concentrate on the real presentation before the customers which is actually a real show and actual test. No wonder that outbound call center services lead your business to new horizons of success, profit and growth.

Thursday, April 29, 2010

OUTBOUND CALL CENTRE SERVICES

Telemarketing refers to the business of marketing goods or services via telephone. It is the act of selling, promoting a product or process to the prospective customers over phone. Telemarketing includes the use of persons trained in conversational skills to enhance sales, promote new products and update the customers with current available services. And in some cases, recorded sales pitches are used over the phone by automatic dialers which are known as automated telemarketing. Thus, the outbound telemarketing services can increase the profits of the business by using the best of personnel, process and development technologies.

Lead Generation: Lead Generation is not a new form of gaining new business, but it now has a new approach of generating business. Lead Generation is gathering information of the customers (customer profile) and to create an interest into the business products or services. Lead Generations are through various means which includes Online Lead Generation, Telemarketing, Direct mail, etc. Lead generation could work for any business, but most industries using this type of marketing include insurance agencies, education institutions, office suppliers, and furniture stores, etc. Trends show that lead generation will become even more popular in the future, especially for service oriented businesses. Lead generations are performed for sales and marketing purposes, to create customer’s list and other various purposes based on the objectives of the business.


Surveys: Survey process over telephone has great significance in outbound call centre outsourcing services as they performed to know the percentage customer satisfaction about the process or products. These surveys benefit the companies so as to improve their business by obtaining the customer’s feedback, to research the demands and enhance their offerings such that they satisfy the customer’s needs and ultimately profit their business. They also carry out survey process to analyze the customer needs and for advertising / marketing purposes.


Debt Collection: This is one of the outbound call center outsourcing processes performed to follow and ensure the payments on debts owed by individuals or businesses. This collection processes are commonly found in the mortgage, insurance and financial markets. Thus, it saves the money and time of the companies in debt collection when it is outsourced. The agents should convince the debtors to pay their debts in a right manner and not through unfair practices.


Monday, April 26, 2010

Offshore Call Center Outsourcing: Skills Should Have Your Telemarketers

1. Product knowledge – Your telemarketers should have the right product knowledge to be able to address all the questions thrown at them by the customers. It is also important that by having sufficient product knowledge, they will be able to sell not only the features of the products and services that they offer but the benefits as well.

2. Probing – Asking the right questions at the right time always matters in telemarketing, by probing they would be able to know the appropriate plan to offer to the customer by asking how many minutes of calls does he/she spend every month. In probing they would be able to troubleshoot efficiently and rectify the technical problem that has been escalated to them.

3. Building rapport – Yes, building rapport is as important as the rest of the seven things you need to know for your telemarketers to be effective. By building rapport, they would be able to manage the relationship between them and the client thereby creating customer loyalty or repeat customer.

4. Quality compliant – In every telemarketing program there is always a benchmark to ensure quality and compliance to the rules provided. That’s why along with telemarketers, you’ve got to have quality assurance people to measure the compliance of every telemarketer to the set standards.

5. Communication skills – Your agents should know how to convey their thoughts in such a way that they can look for creative ways to make the customer respond or ask questions. It is important that the customer should be able to understand them, and they should be able to understand the customers as well, to have an exchange of thoughts.

6. Effective listening – Effective listener doesn’t only mean that they have heard all the things that the customer has conveyed but most importantly, they understand, digest and convert their thoughts into results. By effective listening they would be able to know the customer’s needs.

7. Possess a good command in sales – To possess a good command in sales means that they are confident and that they are in control of the conversation. For every objection, they should have a rebuttal prepared.


These are the seven ways you need t o know to have an effective telemarketer because after all, if you have effective telemarketers that is tantamount to having desired results. And at Newfield Contact Solutions – we have effective telemarketers to provide for your offshore call center outsourcing services.

Wednesday, March 31, 2010

Wednesday, March 10, 2010

Offshore Outsourcing Growth

Offshore outsourcing to labor intensive markets like India, China, Philippines and lately the North African region with relatively competitive labor wage rates, is most evidently justified for long term projects that span several years and stipulate operation and human scalability. Only in such scenarios that offshore economies of scale can leverage the costs incurred as a result of high travel, labor training and project management, which are common costs, associated with offshore development models. However, cost is not the only driver to offshore outsourcing, it is the hunt after scalable pools of talents and skill sets is what has been fueling the off shoring industry.

The onshoring model on the other hand contends on services that can not lend itself to offshoring, due to the sensitivity and/or complexity of the service components. Additionally there are the small to medium scale projects that an offshore model does not represent an added dollar value to it. The Government agencies are also another sector that has rising needs to outsource certain functions in an effort to elevate national service levels as well liberate resources to focus on core functions, yet are not able to offshore.

The cost benefits from the onshore delivery model more specifically in the U.S, are to further increase, after the US broadband stimulus adopted by President Obama administration early this year. So instead of setting up a contact center facility in New York or Washington DC where the cost of living is quite high, a contact center facility can be relocated to a rural area of Iowa for instance that was initially under served by broadband prior to the broadband stimulus program.

From a BPO service provider perspective, research analysts firms like Gartner and IDC are vying the sustainability of the pervasive offshore outsourcing models that rests on a "labor intensive" approach. With the continuous boom of technology platforms that automate and merge processes the conventional outsourcing model could lead to futile human capital and scalability could reach a point of serious glitch. This reinforces the significance of creating “Global Service Delivery Models” that utilize geographies and technologies as well, mitigating the risk of reaching a complete halt of service delivery as technologies advancements abate the cost and human scalability factors.

Resources
CallCentertimes.com